Archive for April, 2010

Pace of Innovation

Time is money and innovation takes time. Computer modeling has been used for decades in many industries to speed up the front end of the product development pipeline. Validating and using these modeling systems continually bear fruit, from leads central to developing the product in mind to ancillary leads that may bring new, unforeseen product opportunities. How do we manage leads that are not central to the focus of the product in mind? Do we develop them ourselves or do we “outsource” them because they are beyond our focus and/or core competency? How do we develop them to the point that we can license the idea to bring in additional revenue? How do we handle such technological offsprings to enhance the profitability of the company?

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